CASE STUDY

Axel Larsson – Technical Expertise With a Human Story

How do you communicate technical expertise without turning a corporate video into a list of products and services?

For Axel Larsson, we produced a corporate and brand video that needed to show both the company’s technical expertise and the people behind it.

We therefore built the story around one employee and followed him both at work with a customer and outside work on his mountain bike.

This allowed us to combine products, problem solving and professional environments with a more personal story. The viewer gets to understand what the company does while also meeting the person behind the expertise.

The result is a corporate video that makes a technical offering more human, accessible and trustworthy.

Concept, script, direction, cinematography and post-production: Storyboard Film.

Read more about how we work with corporate video. Do you have a video idea or a communication need? Contact us today to see how we can boost your success!